Why gold?
Gold is the color that symbolizes courage, resilience, and hope for children affected by pediatric cancer. By wearing gold, we stand in solidarity with the young fighters, their families, and caregivers who face childhood cancer with extraordinary strength.
Ways to Participate
💛 Wear Gold
Add a touch of gold to your outfit — whether it’s a shirt, ribbon, hat, or accessory — to visibly show your support.
💛 Give with Heart
We invite those who are able to consider donating $1 or more, with funds supporting the Pediatric Cancer Research Foundation and its work to advance critical research and treatment options.
💛 Spread Awareness
Share your support by posting photos on social media using #GoingGold and help shine a light on this important cause.
💛 Learn and Share
Take a moment to learn about pediatric cancer and the impact it has on children and families. Awareness builds understanding, and understanding builds compassion.